John D. C. Little
John D. C. Little
Bookitis has not yet captured a biography for this author, but the catalog links below show the books currently associated with this profile.
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Featured books
Representative editions for works actually authored by this person.
- Image source: Open LibraryTM
The Marketing information revolution
cover - Image source: Open LibraryWA
When and what to buy--a nested logit model of coffee purchase
cover - Image source: Open LibraryRO
Research opportunities in the decision and management sciences
cover - Image source: Open LibraryAL
A logit model of brand choice calibrated on scanner data
cover - Image source: Open LibraryOS
Optimal signal timing for arterial signal systems
cover - Image source: Open LibraryB
Brandaid
cover - Image source: Open LibraryPR
Puerto Rico's citizen feedback system
cover - Image source: Open LibraryMA
Models and managers
cover - Image source: Open LibraryM
MEDIAC
cover - Image source: Open LibraryAC
Adaptive control systems in marketing
cover - Image source: Open LibraryAM
A media selection calculus
cover - Image source: Open LibraryMA
MEDIAC, an on-line media selection system
cover - Image source: Open LibraryBA
Branch and bound methods for combinatorial problems
cover - Image source: Open LibraryAM
A multivariate adaptive control model
cover - Image source: Open LibraryOR
Operations research in marketing
cover - Image source: Open LibraryAM
A mixed integer linear program for synchronizing traffic signals for maximal bandwidth
cover - Image source: Open LibraryAM
A model of adaptive control of promotional spending
cover - Image source: Open LibraryTS
The synchronization of traffic signals by mixed-integer linear programming
cover - Image source: Open LibraryNO
Notes on marketing experimentation
cover - Image source: Open LibraryAF
An algorithm for the traveling salesman problem
cover - Image source: Open LibraryAM
A method for synchronizing traffic lights
cover - DSDecision support systems for ma...John D. C. Little
Decision support systems for marketing managers
no cover
Works in catalog
Quick navigation into the work-level grouping pages behind the featured books.
- Open Work
The Marketing information revolution
- Open Work
When and what to buy--a nested logit model of coffee purchase
- Open Work
Research opportunities in the decision and management sciences
- Open Work
A logit model of brand choice calibrated on scanner data
- Open Work
Optimal signal timing for arterial signal systems
- Open Work
Brandaid
- Open Work
Puerto Rico's citizen feedback system
- Open Work
Models and managers
- Open Work
MEDIAC
- Open Work
Adaptive control systems in marketing
- Open Work
A media selection calculus
- Open Work
MEDIAC, an on-line media selection system
- Open Work
Branch and bound methods for combinatorial problems
- Open Work
A multivariate adaptive control model
- Open Work
Operations research in marketing
- Open Work
A mixed integer linear program for synchronizing traffic signals for maximal bandwidth
- Open Work
A model of adaptive control of promotional spending
- Open Work
The synchronization of traffic signals by mixed-integer linear programming
- Open Work
Notes on marketing experimentation
- Open Work
An algorithm for the traveling salesman problem
- Open Work
A method for synchronizing traffic lights
- Open Work
Decision support systems for marketing managers