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American Marketing Association

Author detail

AM
16 featured books

Bookitis has not yet captured a biography for this author, but the catalog links below show the books currently associated with this profile.

OL4619828A

Overview

Catalog identity and bibliographic footprint for this author.

16 representative editions

Author pages in Bookitis are intended to show only works actually attributed to the author and a representative edition for each of those works.

Catalog identity

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  • Display name

    American Marketing Association

  • Source identifier

    OL4619828A

Featured books

Representative editions for works actually authored by this person.

Works in catalog

Quick navigation into the work-level grouping pages behind the featured books.

  • Strategic Sales Leadership

    Representative edition published 2006

    Open Work
  • Marketing masters

    Representative edition published 1991

    Open Work
  • The Effect of information on consumer and market behavior

    Representative edition published 1978

    Open Work
  • Contractual marketing systems

    Representative edition published 1971

    Open Work
  • Marketing concepts in changing times

    Representative edition published 1960

    Open Work
  • Madrikh li-mekhirot mutslaḥot

    Representative edition published 1996

    Open Work
  • 1993 Symposium for the marketing of higher education, November 14-17, 1993

    Representative edition published 1994

    Open Work
  • "From advertising to communication research"

    Representative edition published 1981

    Open Work
  • 1968 Survey of marketing research

    Representative edition published 1969

    Open Work
  • A Geographic listing of marketing consulting and research agencies

    Representative edition published 1961

    Open Work
  • Marketing concepts in changing times

    Representative edition published 1960

    Open Work
  • The design of research investigations

    Representative edition published 1958

    Open Work
  • Problem definition

    Representative edition published 1958

    Open Work
  • The frontiers of marketing thought and science

    Representative edition published 1958

    Open Work
  • Marketing's role in scientific management

    Representative edition published 1957

    Open Work
  • The teaching of general marketing

    Representative edition published 1950

    Open Work