Strategic Marketing

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Strategic Marketing

David W. Cravens, Nigel Piercy

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David W. Cravens, Nigel PiercyPublished May 7, 2002cover on file

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Main catalog entry More like this

Edition	7 edition
Publisher	McGraw Hill/Irwin
Pages	864
Format	Hardcover
Search language	english
ISBN_13	978-0-072-46665-2 primary
ISBN_10	0-072-46665-0 primary

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