Loading edition detail...
Preparing this view.
Preparing this view.
Georg Kessler
Examines branding in the German publishing industry, using the advice literature segment as an example.
| Publisher | Harrassowitz Verlag |
|---|---|
| Pages | 291 |
| Search language | german |
| ISBN_10 | 3-447-10101-6 primary |
| ISBN_13 | 978-3-447-10101-1 primary |
Publication-specific alternatives linked to the same work.