Hill's analysis focuses on affective, cognitive, and behavioral types of evaluative responses toward particular language varieties, such as ASL, contact signing, and Signed English. His work takes into account the perceptions of these signing types among the social groups of the American Deaf community that vary based on generation, age of acquisition, and race. He also gauges the effects of social information on these perceptions and the evaluations and descriptions of signing that results from their different concepts of a signing standard. Language Attitudes concludes that the value of standard ASL will continue to rise and the Deaf/Hearing cultural dichotomy will remain relevant without the occurrence of a dramatic cultural shift.

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