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Helen N. Rothberg
"In this book, Helen Rothberg and Scott Erickson demonstrate how corporations can combine their competitive intelligence gathering with their internal knowledge management gathering into one dynamic system. Using actual cases from the corporate world, the authors show how the strategic use of this combined system generates measurable competitive advantage. Topics covered include how to develop your strategy for sharing and gathering knowledge across the value chain and global electronic networks, and just as importantly how to protect your knowledge once you obtain it."--BOOK JACKET.
| Publisher | Elsevier/Butterworth-Heinemann, Butterworth-Heinemann |
|---|---|
| Pages | 365 |
| Search language | english |
| ISBN_10 | 0-750-67762-7 primary |
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