Evolution of Integrated Marketing Communications

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Evolution of Integrated Marketing Communications

Don Schultz, Charles H. Patti, Philip J. Kitchen

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Evolution of Integrated Marketing CommunicationsDon Schultz, Charles H. Patti, Philip J. Kitchen

Don Schultz, Charles H. Patti, Philip J. KitchenPublished 2013

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Publisher	Taylor & Francis Group
Pages	136
Search language	english
ISBN_13	978-1-317-97959-3 primary

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