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Jeffrey T. Schnapp
This book explores a time span in mass-market publishing in the sixties and seventies when formerly backstage players--designers, graphic artists, editors, "coordinators," and "producers"--stepped into the spotlight to create a set of exceptional paperback books. Aimed squarely at the young media-savvy consumers of the "Electronic Information Age," these small, inexpensive paperbacks brought the ideas of contemporary thinkers to the masses and established a distinctive new graphics-rich, montage-based genre of bookmaking that still resonates loudly today.
| Edition | 1st ed. |
|---|---|
| Publisher | Princeton Architectural Press |
| Pages | 239 |
| Search language | english |
| ISBN_13 | 978-1-616-89034-6 primary |
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