Sell the Brand First

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Sell the Brand First

Dan Stiff

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Dan StiffPublished May 16, 2006cover on file

"Sell the Brand First reveals a fresh, highly effective way to close the sale: by selling to your customers from brand strength. Corporate trainer and brand selling specialist Dan Stiff shares his proven Brand Staircase Method - a four-step process that shows you how to hone in on your customers' mind-sets, create sales pitches based on how your brand fits into your consumers' lifestyles, and fully satisfy the trade buyers' needs and expectations."--Jacket.

Main catalog entry More like this

Publisher	McGraw-Hill
Pages	256
Search language	english
ISBN_10	0-071-47042-5 primary
ISBN_13	978-0-071-47042-1 primary

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ST
Image source: Open Library
Sell the Brand First
Dan Stiff | McGraw-Hill | May 16, 2006
Sell the Brand FirstDan Stiff
ST
Sell the Brand First
Dan Stiff | McGraw-Hill Companies, The | 2006