Loading edition detail...
Preparing this view.
Sam Hill, Chris Lederer, Kevin Lane Keller
A new set of tools for innovative brand management.
| Edition | 1st edition |
|---|---|
| Publisher | Harvard Business School Press |
| Pages | 238 |
| Format | Hardcover |
| Search language | english |
| ISBN_10 | 1-578-51249-2 primary |
| ISBN_13 | 978-1-578-51249-2 primary |
Publication-specific alternatives linked to the same work.