Applying Social Cognition to Consumer-Focused Strategy

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Applying Social Cognition to Consumer-Focused Strategy

Frank R. Kardes, Paul M. Herr

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Applying Social Cognition to Consumer-Focused StrategyFrank R. Kardes, Paul M. Herr

Frank R. Kardes, Paul M. HerrPublished 20151 title views

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Publisher	Taylor & Francis Group
Pages	832
Search language	english
ISBN_13	978-1-138-87595-1 primary

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AS
Image source: Open Library
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Applying Social Cognition to Consumer-Focused Strategy
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Applying Social Cognition to Consumer-Focused Strategy
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