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David Stokes, Nicholas Wilson
This text explores the contexts, choices and strategies facing the small business venture, including coverage of planning a new venture. It contains pedagogical features that include case material to explore the same case situation from a number of different but interrelated angles and chapter-end real world case studies.
| Edition | 5 edition |
|---|---|
| Publisher | Thomson Learning |
| Pages | 479 |
| Format | Paperback |
| Search language | english |
| ISBN_10 | 1-844-80224-8 primary |
| ISBN_13 | 978-1-844-80224-1 primary |
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