This concise guide will help you choose and implement the techniques and best practices used by today's forward-thinking libraries to create the best possible patron experiences. You’ll learn website clean-up strategies, how to incorporate social media into your site, how to create and offer interactive and collaborative subject guides, promote your librarians with public profiles, and use crowdsourcing to create a collection with user input. And, to make it easier, you’ll find easy-to-understand explanations for technology buzzwords and acronyms.