"This guide provides the immediately implementable strategies you need to build a solid, sustainable pipeline - whether you’re a sales or marketing executive, team leader, or sales representative ... You’ll learn how to target and track ideal prospects, optimize contact acquisition, continually improve performance, and achieve your revenue goals. The book includes easy-to-use charts and e-mail templates, and features full online access to sample materials, worksheets, and blueprints to add to your prospecting tool kit."--From publisher description.