The buck starts here!eBay® is the Internet's premier auction site and everyone's favorite place to shop. It's also the place to start a business and make money from the comfort of one's home. Completely revised, this new edition will help readers create the eBay® business they dream of. There is also new and updated information on:• The basics of eBay®, the auction process, and the essentials of getting the business down on paper—including recordkeeping, accounting, taxes, insurance, legal issues, and other essential details• Determining what to sell, how to price it, and working with services such as PayPal®• The ins and outs of the biggest growing areas of eBay business—sourcing, wholesaling, and fixed price sales• Cutting through the competition, improving profit margins, changing strategies, improved advertising and promotions, and more