"For four years, sociologist Jennifer Parker Talwar went behind the counter herself and listened to immigrant fast-food workers in New York City's ethnic communities. In this original work of ethnography, Talwar shows that contrary to those arguing that the fast-food industry only represents an increasing homogenization of the American workforce, fast-food chains in immigrant communities must and do adapt to their surroundings. Rather than focusing on how ethnic communities become relatively sealed off from the larger economy, Talwar exposes the interplay between globalizing mainstream forces like fast-food chains and the immigrant communities of our largest and most diverse cities."--BOOK JACKET.