How to write advertisements that sell
how to plan every step in your campaign--using sales points, schemes and inducements--how to write and lay out copy--choosing prospect lists and mediums--tests and records that increase returns; how 146 shrewd advertisers plan and place their copy.
Bookitis Pick
HT
Image source: Open LibraryA.W. Shaw Company1 editions
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1 credited authorSearch language english
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A.W. Shaw Company
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