Because technology reaches across and beyond the entire organization, there is a critical need for executive accountability, leadership, and involvement to achieve measurable business benefits from technology investments. Too often, the absence of strategic thinking, unverified technology benefits, ineffective organizational collaboration, and vague or dispersed managerial accountability seriously undermine the potential results that could otherwise be achieved from critical initiatives. The authors look realistically at how technology is chosen, how to evaluate existing technology, and how to.