Global perspectives on contemporary marketing education

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Global perspectives on contemporary marketing education

Amiram PorathBrent SmithBrent Smith2 editions

"This book addresses innovations, insights, and ideas from marketing professors and professionals for the development and education of marketing professionals in an age of shifting markets and heightened consumer engagement"--

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3 credited authorsSearch language english

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Amiram Porath
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Brent Smith
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Brent Smith
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