Strategic Marketing

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Robert A. PetersonRoger A. KerinElbert B. Greynolds1 editions

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3 credited authorsSearch language english

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Robert A. Peterson
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Roger A. Kerin
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Elbert B. Greynolds
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Strategic Marketing
Elbert B. Greynolds, Robert A. Peterson, Roger A. Kerin | Prentice-Hall | August 9, 2001