"This modern up to date text presents for the first time an integrated account of industrial economics, oligopoly and game theory." "The New Industrial Economics focuses on the key issues including entry deterrence, product differentiation, pricing policy, strategic behaviour, research and development. These important areas are examined in the light of the most recent developments in game theory. Each chapter is designed to present the results of frontier research in a relatively non-technical manner suitable for intermediate level undergraduate students." "The book will rapidly become established as required reading for courses on industrial economics and oligopoly."--BOOK JACKET.