The authors perfectly describe an impressive series of new words used by the Flemish media/communication experts. The foreword has been written by Mr. Willy Claes, Vice Premier Minister of Belgium and Minsiter of Economic Affairs, and by Ms. R. De Backer – Van Ocken, Flemisch Secretary of Cultural Affairs. Sponsors of the book are: Axel Springer Verlag AG Mercedes-Benz Time Magazine Rossel Editions (Le Soir) Autobianchi Bell Telephone VTB-VAB World Productions Dechy Univas Tijdschriften Uitgevers Maatschappij De Financieel Ekonomische TIJD Bank Bruxelles.Lambert Kredietbank