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Feminist Perspectives on Advertising

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Feminist Perspectives on Advertising
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Li ChenPatricia G. DavisDunja AntunovicJanice Marie CollinsGrace Diabah1 editions

"This book applies an intersectional lens to advertising, focusing on gender, race, ethnicity, sexuality, disability, age, class, and nationality. Intersectional feminist perspectives on advertising are rare in the advertising industry, even as it faces pressure to reform. This anthology focuses on advertising messaging to follow up the professional practices covered in Feminists, Feminisms, and Advertising, edited by Kim Golombisky and Peggy Kreshel. In this new collection, contributors write from a variety of perspectives, including Black, African, lesbian, transnational, poststructuralist, material, commodity, and environmental feminisms. The authors also discuss the reproductive justice framework, feminist disability studies, feminist ethnography, feminist discourse analysis, and feminist visual rhetoric. Together, these scholars introduce big ideas for feminist advertising studies."--

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5 credited authorsSearch language english

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  • Li Chen

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  • Patricia G. Davis

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  • Dunja Antunovic

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  • Janice Marie Collins

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  • Grace Diabah

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