The book that unmasks the sneaky and widespread methods industry uses to influence opinion through bogus experts, doctored data, and manufactured facts."Finally a long-overdue expos&eacute of the shenanigans and subterfuge that lie behind the making of experts in America." (Jeremy Rifkin)"If you want to know how the world wags, and who's wagging it, here's your answer." (Bill Moyers)"Meticulously researched . . . Rampton and Stauber's documentation of PR campaigns proves that they are the real 'experts.' " (Brill's Content) AUTHOBIO: John Stauber is the founder and director of the Center for Media & Democracy. He and Sheldon Rampton write and edit the quarterly PR Watch: Public Interest Reporting on the PR/Public Affairs Industry.