Join BookitisSave favorites, build lists, and follow creators.
Log InCreate Account

George Lois on his creation of the big idea

Work detail

Bookitis Pick
George Lois on his creation of the big idea
GL
George LoisFirst published 20081 editions

Advertising's most famous art director & avant-garde mover of the culture discovers, and reveals, the influences on his unforgettable concepts in this archaeological dig into his oeuvre. Lois traces more than 100 of his "Big Ideas" back to their origins in this visual tour de force.--From publisher description.

Search booksOpen lead author

Overview

Shared work-level identity and catalog context.

First publish date 20081 credited authorSearch language english

Bookitis keeps work pages focused on the shared book identity and the editions that actually belong to it. Unrelated books should not appear here as primary content.

Contributors

People credited with this work in the active catalog.

  • George Lois

    Author profile in the active Bookitis catalog

    Open Author

Editions

Publication-specific versions linked to this work only.