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The Elements of Influence: Introducing the Playmaker's Standard

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Alan KellyFirst published 20061 editions

"A landmark system for business leaders and marketers, campaigners and bloggers, political junkies and fans of popular culture, "The Elements of Influence" takes the mystery out of strategy and how it shapes and shifts niche and global marketplaces alike. Charts & art throughout."--Jacket.

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First publish date October 19, 20061 credited authorSearch language english

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  • Alan Kelly

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