Evie, Krista, and Willow are regular girls trying to make it through their mid-twenties in New York. Until they come across Pretty, a magic tincture that makes them, well, gorgeous. Like, supermodel gorgeous. And it's certainly not their fault if the sudden gift of beauty causes unexpected doors to open for them. But there's a dark side to Pretty, too, and the question arises: What would you sacrifice to be Pretty?