Join BookitisSave favorites, build lists, and follow creators.
Log InCreate Account

Harvard Business Review on Customer Relationship Management

Work detail

Bookitis Pick
Cover for Harvard Business Review on Customer Relationship Management
HB
Image source: Open Library
C. K. PrahaladSam HillChris LedererPatrica B. RamaswamyJon R. Katzenbach1 editions

This collection of cutting-edge articles will help organizations understand how to build customer loyalty through unique relationship-building strategies such as partnerships, branding, and superlative customer service. - Back cover.

Search booksOpen lead author

Overview

Shared work-level identity and catalog context.

5 credited authorsSearch language english

Bookitis keeps work pages focused on the shared book identity and the editions that actually belong to it. Unrelated books should not appear here as primary content.

Contributors

People credited with this work in the active catalog.

  • C. K. Prahalad

    Author profile in the active Bookitis catalog

    Open Author

  • Sam Hill

    Author profile in the active Bookitis catalog

    Open Author

  • Chris Lederer

    Author profile in the active Bookitis catalog

    Open Author

  • Patrica B. Ramaswamy

    Author profile in the active Bookitis catalog

    Open Author

  • Jon R. Katzenbach

    Author profile in the active Bookitis catalog

    Open Author

Editions

Publication-specific versions linked to this work only.