"Fundraising, whether by local churches or international Christian ministries, is a major part of Christian social action in the world today. It is therefore something of a surprise that Christian organizations have not done more thinking about the ethics of their fundraising activities. This study offers a cogent critique of the general approach to major donors, who often have greater influence over a charity and receive preferential treatment. Is this ethically acceptable, and what alternative approaches are there?"--Page 4 of cover.