Service-Dominant Logic of Marketing

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Cover for Service-Dominant Logic of Marketing

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Robert F. LuschRuth N. BoltonStephen L. Vargo6 editions

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3 credited authorsSearch language english

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Robert F. Lusch
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Ruth N. Bolton
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Stephen L. Vargo
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Editions

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TS
Image source: Open Library
The Service-Dominant Logic of Marketing
M.E. Sharpe | February 28, 2006
Service-Dominant Logic of Marke...Robert F. Lusch, Stephen L. Vargo
SL
Service-Dominant Logic of Marketing
Robert F. Lusch, Stephen L. Vargo | Taylor & Francis Group | 2014
The Service-Dominant Logic of M...Robert F. Lusch, Stephen L. Vargo
TS
The Service-Dominant Logic of Marketing
Robert F. Lusch, Stephen L. Vargo | Taylor & Francis Group | 2014
Service-Dominant Logic of Marke...Robert F. Lusch, Stephen L. Vargo
SL
Service-Dominant Logic of Marketing
Robert F. Lusch, Stephen L. Vargo | Taylor & Francis Group | 2014
Service-Dominant Logic of Marke...Robert F. Lusch, Stephen L. Vargo
SL
Service-Dominant Logic of Marketing
Robert F. Lusch, Stephen L. Vargo | Taylor & Francis Group | 2014
Service-Dominant Logic of Marke...Robert F. Lusch, Stephen L. Vargo
SL
Service-Dominant Logic of Marketing
Robert F. Lusch, Stephen L. Vargo | Taylor & Francis Group | 2014