Glamour. Cosmo. SELF. Ladies’ Home Journal. Vogue. In an industry that has been in a downward spiral for years, these magazines—and other women—focused magazines like them—have not only retained their readership, they’ve increased it. Every month, five million-plus women peel back the slick cover of their favorite magazine to thumb through pages filled with tidings and advice about fashion, beauty, sex, relationships, dieting, health, and lifestyle. But do women’s magazines offer valuable information, or do they merely peddle fluff and fantasy—and in either case, do women take their messages to heart?