"Four NYU undergrads wanted to build a social network that would allow users to control what they shared about themselves. They were hoping to raised 10k in 30 days and their project was called Diaspora. Their 2010 Kickstarter campaign ended the first day with three backers. They raised 20 times their goal and had support from around the world. But as the months wore on and the money wore out, they couldn't get there--coding failures, bad business decisions, over-reach and under-organization, and the inevitable conflicts of personality and goals."--