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Management Information Systems

Managing the Digital Firm

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Cover for Management Information Systems
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Jane P. LaudonKenneth C. Laudon5 editions

El texto muestra la manera en que las empresas estan utilizando los sistemas y las tecnologias de la informacion para transformar los modelos de negocios, desarrollar nuevas estrategias, innovar con nuevos servicios y productos y lograr la excelencia operativa.

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2 credited authorsSearch language spanish

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  • Jane P. Laudon

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  • Kenneth C. Laudon

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