"At a time when international treaties, restrictive quotas, and global regulation of fleets have proven ineffective in protecting beleaguered fish populations, a surprising ally is emerging to tackle the growing fisheries crisis. Buyers of seafood--including individual consumers, school cafeterias, supermarket chains, and large food processors--are choosing to avoid threatened or problematic species in favor of fish that are caught or raised with less impact on the world's oceans. While some seafood lovers are concerned about guaranteeing the future availability of popular fish, others wish to preserve the quality of today's seafood by knowing more about how and where it is caught. As more of our daily food options originate in factories, fish remains the last wild food we consume in large quantities and one of our few remaining direct connections to the natural world" -- summary (p.5)