Industrial market segmentation

Work detail

Bookitis Pick

Industrial market segmentation

Benson P. ShapiroAlexander MorrisonThomas V. Bonoma2 editions

This page groups all known editions belonging to the same underlying work.

Search books Open lead author

Overview

Shared work-level identity and catalog context.

3 credited authorsSearch language english

Bookitis keeps work pages focused on the shared book identity and the editions that actually belong to it. Unrelated books should not appear here as primary content.

Contributors

People credited with this work in the active catalog.

Benson P. Shapiro
Author profile in the active Bookitis catalog
Open Author
Alexander Morrison
Author profile in the active Bookitis catalog
Open Author
Thomas V. Bonoma
Author profile in the active Bookitis catalog
Open Author

Editions

Publication-specific versions linked to this work only.

Industrial market segmentationAlexander Morrison
IM
Industrial market segmentation
Alexander Morrison | 1985
Industrial Market SegmentationThomas V. Bonoma, Benson P. Shapiro
IM
Industrial Market Segmentation
Thomas V. Bonoma, Benson P. Shapiro | Marketing Science Inst | June 1983