Managing media work
Work detail
Bookitis Pick
MM
Image source: Open LibraryMark Deuze2 editions
Managing Media Work provides a comprehensive, cross-national overview of the theory and practice of working in the media in the digital age. Focusing on three key areas-new media work, media professions, and media management-this text prepares students to effectively manage their own media careers and to manage human capital in creative companies. Written by leading international scholars, the book addresses the increasingly global, networked, and unpredictable nature of the media industry as well as the growing complexities of media work. -- Publisher description.
Overview
Shared work-level identity and catalog context.
1 credited authorSearch language english
Contributors
People credited with this work in the active catalog.
- Open Author
Mark Deuze
Editions
Publication-specific versions linked to this work only.