Emerging markets rule

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Emerging markets rule

Mauro F. Guillén

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Mauro F. GuillénPublished 2013cover on file

Provides an action plan based on leaner, more operationally proficient ways for maintaining the competitive advantage based on seven new axioms of global competitiveness: execute, strategize, and execute again; cater to the niches; scale to win; embrace chaos; acquire smart; expand with abandon; and no sacred cows.

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Publisher	McGraw-Hill
Pages	202
Search language	english
ISBN_10	0-071-79811-0 primary
ISBN_13	978-0-071-79811-2 primary

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