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Kevin Potts
This a book written for web designers, web strategists, business owners and others who have responsibility to making a business website sing. It covers accessibility, content, handling a redesign, search engine optimization, how to handle different parts of a corporate site (about us, etc.) and off-site marketing like newsletters. It is not a technical book by any means; there are few code examples. It was written to be more strategic, more like a handbook for those making important decisions about a site.
| Publisher | Apress |
|---|---|
| Pages | 400 |
| Format | paperback |
| Search language | english |
| ISBN_10 | 1-430-21472-4 primary |
| ISBN_13 | 978-1-430-21472-4 primary |
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