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Transnational management

text, cases, and readings in cross-border management

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Sumantra GhoshalChristopher A. BartlettChristopher BartlettJulian BirkinshawPaul W. BeamishFirst published 19927 editions

Combining Harvard and INSEAD cases with readings on research and thought on the global business environment, this text focuses on the management challenge associated with companies whose activites cross national boundaries.

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First publish date 19925 credited authorsSearch language english

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  • Sumantra Ghoshal

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  • Christopher A. Bartlett

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  • Christopher Bartlett

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  • Julian Birkinshaw

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  • Paul W. Beamish

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