Focus groups

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Richard A. KruegerMary Anne Casey3 editions

Outlines approaches to planning and conducting focus groups, including market research, academic, nonprofit and participatory approaches. Presents suggestions for analysing the data generated by such groups, as well as practical tips, examples and checklists.

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2 credited authorsSearch language english

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Richard A. Krueger
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Mary Anne Casey
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FG
Image source: Open Library
Focus Groups
Richard A. Krueger, Mary Anne Casey | SAGE Publications Inc, Sage | Aug 14, 2014
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FG
Image source: Open Library
Focus Groups
Richard A. Krueger, Mary Anne Casey | SAGE Publications Inc | April 26, 2000
Focus GroupsRichard A. Krueger, Mary Anne Casey
FG
Focus Groups
Richard A. Krueger, Mary Anne Casey | SAGE Publications, Incorporated | 2014