My life in advertising [and] Scientific advertising.

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My life in advertising [and] Scientific advertising.

Claude C. Hopkins

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My life in advertising [and] Scientific advertising.Claude C. Hopkins

Claude C. HopkinsPublished 19663 title views

This volume contains two landmark books by Claude C. Hopkins. [Scientific Advertising](/works/OL4114632W)—the classic primer still read by today's top copywriters—was originally written in 1923. Four years later, he finished his autobiography, [My Life in Advertising](/works/OL2702311W).

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Publisher	Advertising Publications
Pages	318
Search language	english

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