Services Marketing

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Mary Jo BitnerDwayne D. GremlerValarie A. ZeithamlMartin Mende4 editions

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4 credited authorsSearch language english

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Mary Jo Bitner
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Dwayne D. Gremler
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Valarie A. Zeithaml
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Martin Mende
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SM
Image source: Open Library
Services Marketing (The McGraw-Hill Series in Marketing)
Valarie A. Zeithaml, Mary Jo Bitner | Mcgraw-Hill (Tx), McGraw-Hill | July 2002
Services MarketingValarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Martin Mende
SM
Services Marketing
Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Martin Mende | McGraw-Hill Education, McGraw-Hill | 2023
Services MarketingValarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Martin Mende
SM
Services Marketing
Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Martin Mende | McGraw-Hill Education | 2023
Services MarketingValarie A. Zeithaml
SM
Services Marketing
Valarie A. Zeithaml | McGraw Hill Higher Education | 2012-01-01