Advertising, promotion, and supplemental aspects of integrated marketing communications

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Advertising, promotion, and supplemental aspects of integrated marketing communications

Terence A. Shimp

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Terence A. ShimpPublished 19974 title viewscover on file

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Edition	4th ed.
Publisher	Dryden Press
Pages	589
Search language	english
ISBN_10	0-030-10352-5 primary

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Advertising, promotion & supplemental aspects of integrated marketing communications
Terence A. Shimp | Thomson/South-Western | 2003
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AP
Image source: Open Library
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
Terence A. Shimp | South-Western College Pub | July 2, 2002
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AP
Image source: Open Library
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
Terence A. Shimp | South-Western College Pub | July 2, 2002
1 views
AP
Image source: Open Library
Advertising, promotion & supplemental aspects of integrated marketing communications
Terence A. Shimp | Dryden Press | 2000
1 views