Advertising, promotion & supplemental aspects of integrated marketing communications

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Advertising, promotion & supplemental aspects of integrated marketing communications

Terence A. Shimp

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Cover for Advertising, promotion & supplemental aspects of integrated marketing communications

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Terence A. ShimpPublished 20002 title viewscover on file

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Edition	5th ed.
Publisher	Dryden Press
Pages	674
Search language	english
ISBN_10	0-030-21113-1 primary

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AP
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Advertising, promotion & supplemental aspects of integrated marketing communications
Terence A. Shimp | Thomson/South-Western | 2003
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AP
Image source: Open Library
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
Terence A. Shimp | South-Western College Pub | July 2, 2002
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AP
Image source: Open Library
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
Terence A. Shimp | South-Western College Pub | July 2, 2002
AP
Image source: Open Library
Advertising, promotion, and supplemental aspects of integrated marketing communications
Terence A. Shimp | Dryden Press | 1997