Principles of Direct and Database Marketing | Bookitis

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Principles of Direct and Database Marketing

Alan Tapp

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Principles of Direct and Database MarketingAlan Tapp

PO

Alan TappPublished 1998

This title offers a focussed discussion of direct marketing linking academic theory to the everyday practices in the commercial world.

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Publisher	Pearson Education, Limited
Search language	english
ISBN_13	978-0-273-95717-1 primary

Other editions of this title

Publication-specific alternatives linked to the same work.

PO
Image source: Open Library
Principles of direct and database marketing
Alan Tapp | Financial Times Prentice Hall, Pearson Education Canada | 2008
PO
Image source: Open Library
Principles of Direct And Database Marketing
Alan Tapp | Financal Times Management | February 28, 2005
PO
Image source: Open Library
Principles of Direct and Database Marketing
Alan Tapp | Financial Times Management | December 2000
PO
Image source: Open Library
Principles of Direct and Database Marketing
Alan Tapp | Trans-Atlantic Publications | May 1998